Responsibilities include:

Perform competitive set, market, and audience analysis
Create proposals for blue chip advertisers
Participate in brainstorms to develop unique ideas for each advertiser
Act as client services for sold campaigns; working closely with the Development and Tech teams to ensure proper launch and implementation
Create post-campaign reports
Manage and track ad campaigns
Maintain relationships with business clients, partners, and sales representatives
Manage sales records and database
Related experience from summer employment or internships is a huge plus.
Excellent communication skills and mastery of MS Office suite required.

Desired Skills and Experience:

• Ability to organize and prioritize while juggling multiple projects simultaneously, and to work in a fast-paced environment
• Professional and positive manner when working with clients and others.
• Strong verbal and written communications skills.
• Superior knowledge of Microsoft Office (Word, Excel, Powerpoint and Outlook) and ability to develop polished sales presentations
• Attention to detail with a high level of accuracy in completing tasks
• Desire to be part of an exciting, growing, forward thinking profitable company
• BA/BS required (4 year undergraduate program)

Position Overview:

Ad Operations Manager works within the Sales/Marketing group to actively manage the full waterfall of revenue sources, from direct sold to programmatic and everything in-between. Our site uses a range of platforms allowing access to a variety of media types, primarily display, and video which are most often very tightly targeted to specific content areas. This role requires a detail-oriented, creative thinker who is motivated by results. The ideal candidate is comfortable spending time working with multiple vendors, performing on-going analysis of client campaigns, staying up to date on industry advances, maximizing third party yields while interacting with both the in house sales team as well as their client’s agencies directly.

Responsibilities:

· Increase campaign ROI by determining the best campaign set up and optimization strategies

· Oversee and actively implement campaign setup and optimization

· Drive net yield and total dollars from third party sources by utilizing multiple programatic platforms

· Implement, drive, and oversee approach to testing and QA of ad serving technologies as well as specific creative executions.

· Maintain knowledge of media technology buying platforms and analytics tools

· Assist in the evaluation of new tools, opportunities or enhancements for integration efforts to improve the value of the marketing dataset

· Identify opportunities and deliver recommendations to the sales team

· Work independently with guidance from management regarding overall goals and objectives

· Oversee campaign analysts

Job Requirements:

•Manage relationship with outsourced ad operations vendors and/or internal traffic team.

•Enforce policy & best practices on process and workflow; ensure adherence to lead-times / ad specs.

· 2-3 years minimum experience in display/videos campaigns

· Experience in advertising network and/or direct publisher with advanced analytics and optimization capabilities

· Sound understanding of ad-server technologies i.e. Doubleclick

· A strong customer service mentality

· Ability to interpret campaign performance, including media, creative and landing page, while providing creative insights and solutions to meet campaign challenges

· Excellent presentation, writing and communication skills

We are currently seeking a college-credit-only, (unpaid) Video Intern for The Active Times. In this role, you will participate in every aspect of the site’s video component: from researching and scouting locations, sourcing subjects and story ideas and interviewing notables in the active outdoor world. You must be nimble and resourceful both in front of and behind the camera with knowledge of HTML and Final Cut Pro.

For immediate consideration, please send your resume with links of current work to: jobs@spanfellergroup.com.

Responsibilities include:
Perform competitive set, market, and audience analysis
Research potential clients and revenue opportunities
Draft proposals for blue chip advertisers
Create post-campaign reports
Manage and track ad campaigns
Maintain relationships with business clients, partners, and sales representatives
Manage sales records and database

Related experience from summer employment or internships is a huge plus. Excellent communication skills and mastery of MS Office suite required.

Resumes to:  Jobs@spanfellergroup.com

Applicants should have prior internship experience and a knack for writing press materials. Expertise in Microsoft Office is required. Excellent written and verbal communications skills, strong organizational skills, and the efficiency to deliver results and to meet deadlines are a must. Familiarity with Cision is preferred.  Resumes to:  Jobs@spanfellergroup.com.

Key Responsibilities:

• Execute, update, and revise strategic growth plan, working closely with Editorial, Tech and Management teams.
• Drive to be a metrics-driven team member using analytics to aggressively optimize all activities, from product development to content creation.
• Continually advance and deploy SEO best practices. Work in conjunction with the editorial and technology teams to maximize efforts in this area.
• Work on the Company’s presence on all Social and New Media: Twitter, Facebook.
• Work with editors and PR agency to disseminate key stories.
• Evaluate paid marketing efforts and manage budget to optimize impact on target metrics. Manage outside agency relationships.
• Collaborate with edit/sales to identify partnership opportunities and ensure that partnerships are working as effectively as possible.
• Build a robust, successful and continually improving email newsletter and consumer registration strategy that drives significant traffic.

Desired Skills & Experience

• 1-2 years of experience in online marketing, audience development and Web analytics – preferably using Google Analytics (summer jobs and/or internship experience count). Understanding of the digital media space and web analytics including customer segmentation, path analysis, real-time analytics, multivariate testing, and traffic reporting, as well as the impact of individual metrics on one another.
• Experience working in an editorial organization with daily interaction with editors and writers.
• Entrepreneurial instincts and hands-on attitude. Eye for the big picture, but also an enjoyment of day-to-day operations.
• Strong communication and interpersonal skills – the ability to work closely with creative teams, influence, and educate on digital marketing principles.
• Excellent analytical skills and the ability to think critically and deliver recommendations based on data and analysis.

About The Daily Meal

Spanfeller Media Group’s first website – TheDailyMeal.com – covers every aspect of the food and drink experience: restaurants, chefs, food trends, cookbooks, wine and spirits, healthy dining, home entertaining, food-oriented travel and of course cooking. We believe that cooking and eating together unite us and connect us with the outside world. These pursuits can and should be fun as should a web site dedicated to them. And they can and should be a communal endeavor. To that end, The Daily Meal serves up a well-planned mix of content, both original and carefully selected, and then encourages readers to speak up about their own culinary passions, skills, preferences, and opinions.

Please send resume and cover letter to: Sharon Gitelle (sgitelle@thedailymeal.com)

While these are unpaid internships, academic credit is available. This is a wonderful opportunity to learn about the world of digital publishing and what goes into the maintenance of a large-scale, national website.

To apply send resume and cover letter to jobs@spanfellergroup.com.

TheDailyMeal.com and TheActiveTimes.com are national sites headed by former Forbes.com CEO, Jim Spanfeller. The websites aim to be the No. 1 food and active lifestyle websites. Acting as editorial director for The Daily Meal is Saveur co-founder and renowned cookbook author, Colman Andrews.

TheActiveTimes.com is a national active lifestyle site that launched this month and is headed by the former launch editor of National Geographic’s Adventure magazine, John Rasmus.  John was also the former editor of Outside and Men’s Journal magazines.

Responsibilities will include:

•   Write new Drupal modules
•   Implement themes (ability to work from a PSD)
•   Modify and debug existing Drupal modules
•   Actively participate in the solution design process, find practical ways to achieve business goals.
•   Additional development and maintenance of current Drupal projects

Requirements:

•   3+ years of PHP and MySQL development experience
•   Experience with front-end development (HTML, CSS, JS, AJAX)
•   Experience implementing a UI toolkit (i.e. jQuery)
•   Experience consuming web services (SOAP, REST, JSON) from Drupal
•   Experience integrating with third-party APIs and other external applications
•   Independence, willingness to learn and problem-solving skills
•   Self starting and motivated personality
•   Excellent written and communication skills
•   Ability to work in a team environment
•   SEO best practices and semantic coding

To apply send resume, cover letter and salary requirements to jobs@spanfellergroup.com.

About Spanfeller Media Group

Media is by definition about content.  This is true online or off.  To date many of the professional online content players have misunderstood the full potential of the medium and as such seen much of their value creation siphoned away to aggregation, social and advertising networks.

The Spanfeller Media Group (SMG) will use its experience and understanding of digital media to reclaim value around content creation and packaging by, in part, using technology innovation to fulfill the full potential of the content experience in the digital world.  No other content companies are thinking this way…working hard to allow technology to support, change and improve the content consumption experience.

Please visit our first site The Daily Meal. Our second site, The Active Times, just launched!